Marketing Manager – Bar, Restaurant & Lounge (Canggu)

Are you a seasoned Marketing professional with a proven track record in the F&B industry? One of Canggu’s elevated Bar, Restaurant and Lounge venues is looking for a Marketing Manager to join their team immediately. 

The ideal candidate will have a strong background in marketing strategy development, campaign execution, team leadership, and data-driven decision-making. This role requires a creative and analytical thinker who can collaborate effectively with cross-functional teams to drive brand awareness, customer engagement, and revenue growth.

Requirements :

• Open for local and expat candidates.
• Min. 3 – 4 years of related experience in a similar field.
• Proven experience as a Marketing Manager, preferably within the F&B industry. 
• Bachelor’s degree in Marketing or a related field.
• Proficient in digital marketing strategies and analytics.
• Hands-on experience with social media, SEO, and PPC advertising.
• Ability to think creatively and develop innovative marketing strategies and campaigns.
• Strong interpersonal and teamwork skills to collaborate effectively with cross-functional teams.
• Highly organised with the ability to manage multiple projects and deadlines.
• Ability to thrive in a fast-paced environment.
• Knowledge of restaurant and lounge operations.
• Awareness of industry trends, market dynamics, and consumer behaviour in the F&B sector is a plus.

Responsibilities :

• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
• Oversee digital marketing efforts, including social media, SEO, and PPC advertising.
• Utilise analytics to measure the effectiveness of campaigns and make data-driven decisions.
• Plan, execute, and evaluate marketing campaigns to promote products, events, and brand initiatives.
• Foster a culture of creativity and innovation to continually enhance marketing approaches.
• Collaborate with cross-functional teams, including sales, operations, and design, to align marketing efforts with overall business objectives.
• Stay informed about industry trends, consumer behaviour, and the competitive landscape to inform marketing strategies.
• Manage marketing budgets effectively, ensuring efficient allocation of resources for maximum impact.
• Provide regular reports on the performance of marketing initiatives, using data to assess and refine strategies.
• Ensure consistent brand messaging across all marketing channels.
• Quickly adapt to changes in the market, industry, and organisation to proactively adjust marketing strategies.

Benefits: 

• Salary according to experience + BPJS + service charge + meal allowance