Are you a tech-savvy and dedicated individual searching for an exciting new opportunity? An online store specialising in pet products is searching for an E-commerce store manager to join their team immediately. The ideal candidate has a solid understanding of e-commerce storefronts and broad experience in digital marketing.
Requirements:
- Local candidates only
- Minimum 3 years experience in a similar role
- Bachelor’s degree in Digital Marketing or related field
- Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels
- Confidence in developing and overseeing retail and eCommerce-focused digital marketing strategies
- Excellent understanding of UX, web design, customer flow and web analysis
- Confidence in traffic analysis, reporting tools and optimisation
- Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools
Preferred Requirements:
- Understanding and experience in UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics
- High proficiency in relevant tools, Adobe Photoshop, InDesign, Dreamweaver and Google Analytic
- Broad experience in attribution modelling, website speed optimisation, A/B testing, conversion management, and sales journey optimisation
- Strong MarTech background, with experience managing marketing and tech teams
Responsibilities:
- Manage all online activity concerning traffic acquisition, sales, conversion and a/b testing and reporting
- Develop and implement an E-commerce strategy to improve website performance
- Work with third-party web developers to improve website speed
- Work with the marketing team or manage digital marketers to improve quality and traffic acquisition (third-party digital marketing agency)
- Re-Platforming website to new CMS, making website mobile capable
- Research market to discover new trends and technologies to improve website performance
- Analyse various data to deliver data-driven strategies to deliver top performance and achieve KPIs
- Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media
- Develop a content calendar and oversee website uploads and landing pages development
- Report on performance
Benefits:
- Salary according to experience