Digital Executive (Kuta)

Are you a digital expert searching for a fresh opportunity? An international hotel group with a collection of hotels in Australia, Hong Kong and Bali is searching for a Digital Executive to join immediately and be a key part of the management team. The ideal candidate has a strong knowledge of digital marketing in the hospitality industry.

Requirements:

• Local candidates only 
• Bachelor’s degree in Business Marketing/hospitality preferred 
• 3-5 years above all-around experience in digital and social media marketing or similar 
• Deliver exceptional digital and social media marketing experience with hotel knowledge
• Excellent communication skills in reading and writing English 
• Passionate and willing to learn with a positive working attitude 
• Competent in multi-tasking and enjoy working in a dynamic and busy environment 
• Able to work in a team and have a strong work ethic in the hospitality industry 
• Understanding/experience in operations and sales in the event space is highly desirable 

Responsibilities:

• Work with the third party digital agency on Search Engine Marketing (SEM) Search Engine Optimisation (SEO), PPC, Social Media marketing 
• Developing and managing digital marketing, maintain the website(s) improving the usability, design, content and conversion of the company website 
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments
• Keep website updated for new mobile or computer systems to appeal to current and future customers as and when appropriate 
• Managing online brand and product campaigns to raise brand awareness 
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion 
• Evaluating customer research, market conditions and competitor data 
• Develop and manage internal analytic digital report covering SEO/SEM, PPC, Social Media activations 
• Management of online communication and review channels, including Trip Advisor + Trust You, Facebook, Instagram, and any other inbound communication channel 
• Develop new websites and digital marketing tools for new properties or company owned F&B outlets 
• Run end to end digital marketing promotions in line with third parties 
• Responsible for implementation of digital marketing solutions such as website conversion tools
• Coordinate monthly brand eDM OMG with the Marketing Team
• Write copy and liaise with the design team on creative for email marketing campaigns
• Encourage Team Members to be creative and innovative, challenging and recognising them for their contribution to the success of the operation
• Assign team responsibilities and develop performance standards

Benefits:

• Salary according to experience